PASADENA, Calif., Nov 18, 2008 –
Central Desktop, a leading SaaS-based social technology platform for
next-generation business teams to interact, share and manage their daily
work activities, today announced the release of its Enterprise Solution
Package — an easy to use and easy to deploy alternative to traditional collaboration
software. This new package will address mid-market demand for
enterprise-grade functionality without enterprise-level resource
requirements. The package includes the complete Central Desktop platform
feature set along with a new integrated workflow engine, enhanced
enterprise-grade security, a minimum up-time guarantee (SLA),
Salesforce.com integration as well as access to numerous APIs that were
previously unavailable. In addition, the company will provide customized
consulting services and training for all Enterprise Solution customers.

In today’s economic climate, enterprises are looking for less resource
intensive solutions to meet immediate business technology needs.
Continuing to embrace the SaaS model, Central Desktop’s Enterprise
Web 2.0 Solution requires no software or hardware to install and
scales to accommodate growing mid-sized businesses and large teams
within the enterprise. The Central Desktop platform delivers the most
comprehensive set of Web 2.0 content, project collaboration, conversation and
connection tools integrated into a pure web-based single-sign-on
workspace. According to Forrester’s January 2008 report titled, Web 2.0
Pure Plays Might Be The Right Answer for Your Organization, “For the
first time in decades, enterprise users are turning to tools other than
corporate-supplied productivity and collaboration solutions for
generating business content. Web 2.0 tools are proving to be better
suited for many types of content collaboration, generation, sharing,
publishing, and ultimately management than traditional enterprise
offerings. As traditional vendors work to react to the phenomenon, a new
breed of vendors with a deep understanding of the enterprise are serving
this emerging need with offerings that are more mature, easily deployed,
and aggressively priced… SaaS will be a differentiator that drives
rapid short-term adoption that will greatly improve long-term viability.”

Central Desktop has successfully served the SMB market for the last four
years with its pure SaaS social technology platform. Today, the company
is extending its offering to the enterprise market with workflow,
enhanced security, SLAs and deep application integration for teams of
100-1000 users.

“Our enterprise customers demand deep functionality and a high-level of
security and reliability along with integration into existing systems
and applications, but companies today don’t want to pay for or maintain
expensive hardware or software — everyone is looking for ways to reduce
waste,” said Isaac Garcia, CEO and Co-Founder, Central Desktop. “Our
sole focus is to bring business users the best technology available on
the market with the least amount of resistance — SaaS is great for the
bottom-line of a growing company as well as for a larger company that’s
searching for cost-saving solutions.”

Central Desktop provides its group project management services to more than 200,000
users worldwide. Its enterprise customers include: Adobe, Allied Barton
CBS, Harvard, Johnson Controls, Nielsen, Oracle, Ramada, Reuters
Toshiba, and USC among others.

More on the Enterprise Solution Package

Central
Desktop Enterprise Edition has 5 plans starting at $499/month.

Workflow:

The powerful and easy-to-use rules-based workflow system integrated into
Central Desktop’s file system, databases, time-tracking and help-desk
tools enable users to create automated email notifications and tasks for
team members to support business processes across markets and functional
areas.

Security Pack:

The enterprise-grade security offering delivers state-of-the-art
perimeter, network, server, application and data security to ensure
greater data privacy and availability for customers. This applies to
both SMBs and organizations that work within industries that require
security compliance such as, healthcare and financial services as well
as business teams within larger organizations that have more stringent
requirements enforced by their IT departments (Corporate Governance,
HIPAA, etc). Unlike many of its competitors, the Central Desktop
platform runs on a proven infrastructure designed to provide maximum
performance and reliability with state-of-the-art physical and data
security and redundancy, and a security policy that was architected with
multiple layers and safeguards to ward off external security threats.

SLA:

The Enterprise Edition will include a guaranteed minimum level of
up-time and service available for annual subscribers.

Salesforce Integration:

Central Desktop’s Salesforce.com integration allows for a single sign-on
experience between the two applications, easy member provisioning,
lightweight task management and secure extranets to collaborate with
external customers, partners and vendors.

API Access:

Deeper and unlimited API access for developers and enterprise customers
to create custom workflow triggers, business processes and integration
with third-party systems.

About Central Desktop

Central Desktop delivers a pure web-based social technology platform for
next-generation business teams to interact, share and manage their daily
work activities from anywhere at anytime. Built collaboratively over the
last three years with direct feedback from its users, the Central
Desktop team collaboration platform provides enterprise-grade functionality without
enterprise solution resource requirements. Used by over 200,000 people
worldwide, Central Desktop’s customers represent progressive
organizations with geographically dispersed teams that are committed to
using innovative Web 2.0 online collaboration tools for business success.

Central Desktop serves organizations in technology, media, marketing &
communications, professional services, architecture & design,
manufacturing and many others. Its social technology platform
consistently delivers a 30% increase in productivity while decreasing
the total cost of doing business. Key Central Desktop customers include;
The Barack Obama Presidential Campaign, iSoldit,
Gymboree, NXTV, Chapters of the Project Management Institute and the
California Office of HIPAA Compliance.

Founded in 2005, Central Desktop is a privately-held company located in
Pasadena, California. For more information, visit www.centraldesktop.com.

(C) Central Desktop. All rights reserved. Central Desktop and the Central
Desktop logo are all registered trademarks of Central Desktop. All other
trademarks and registered trademarks are the property of their
respective owners.